Joe Vicari is committed to helping businesses generate a compelling USP (Unique Selling Proposition) that compels prospects to contact them immediately. A business that has a compelling brand story standout from the competition, gets extraordinary results, and drives their profits. When you understand your why, your purpose, you make an emotional connection with your audience and then exciting things start to happen.
My proven 5 B's brand discovery system helps businesses focus on what makes them standout from the competition, their direction moving forward with purpose, their infrastructure to improve conversions, and profits. Your marketing dollars will work harder and smarter. Schedule an initial 1:1 discovery session.
PROVEN 5 B's BRAND DISCOVERY SYSTEM
Why and brand review. It’s a process to determine the direction to best help your business with the objective to discover your gut cause from your customers POV. Why did you get into this business and why do you want to stay in it, so you drive your business with purpose. This process is designed to ask the right questions that will ultimately lead to the right answers.
Brand Incites Discovery.
Why and brand insights discovery. It’s a process to increase customer effectiveness in a number of areas (current brand message, the competition, target audience, current customers, geographic’s, psychographics, funnel pull through, customer experience & conversions, pricing), and discover what makes the company standout to maximize the effectiveness of marketing your business. In the end, the vision and execution for your company to achieve success, and a concise and strategic brand marketing platform, and a set of key messages for moving forward. Simple, the most innovative ideas in direct to consumer marketing designed to be compelling, generate revenue and drive profit. Brand Structure.
What and brand structure. It’s a process that looks at the all facets of the environment in which you operate to identify areas of improvement to maximize effectiveness, so the company can improve customer communication, experience, funnel pull through, loyal customer retention, make decisions and run their business more efficiently. In the end, a plan that improves the top line, and the bottom-line. Brand Response.
How and brand response. It’s a process to examine all facts of the market and target(s) we are trying to reach that incorporates trends, potential (growth, decline), value added opportunities and “gut feelings” from years of experience. In the end, a comprehensive synergistic cross-media “program” that helps you to maximize the amount of customers your business attracts and retains, generating more revenue and driving profits.
Who and brand success. It's a process to maximize the amount of customers a business attracts, converts, and retains. In the end, a comprehensive back room CRM program that helps the business generate more revenue and drive profits.
CREATIVE DEVELOPMENT INNOVATING, CREATING, SOLVING.
PRODUCTION SAVVY STRATEGIZING, CONNECTING, MOTIVATING.
Joe Vicari knows the various advertising media, and examines all facets of the market and target(s) we are trying to reach and develop a comprehensive marketing "program" that incorporates trends, potential (growth, decline), value added opportunities and "gut feelings" from years of experience. Think of us as an additional, flexible resource that’s always available when you need us. When you consider the important of your brand we will help you build strong brand awareness, well-respected recognition and endurance.
Joe Vicari is a full service marketing communications, creative & production specialist providing a strategic plan as the foundation or game plan to maximize the effectiveness of marketing your business. Bringing you an all-encompassing process that examines all facets of the environment in which you operate. I can help you identify new prospects, build customer relationships and deliver the right message to the right audience. Exciting visuals will be manifested throughout your brand, your logo and identity.
Joe Vicari is a digital multi-media content specialist with contacts from New York City to Hollywood to get the job done. I provide the experience ranging from all facets of production in high definition video to film, radio, print and Internet. In addition, I maintain my own UHD postproduction edit studio helping to trim my client's budgets by over 50% on high-end production. I'll work with you to ensure that your projects are on budget and deadlines met. Your organization will find it’s voice, project its core values, unique brand identity and fulfill its’ goals.